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Director of Admission 




Student Affairs & Enrollment Management 


Southern University Baton Rouge 








Kimberly M. Scott, PhD 


(225) 771-5636 









10/21/2019 11:55 PM 




The Director of Admission reports to the Associate Vice- Chancellor for Enrollment Management helps develop and implement a progressive and consistent plan for enrollment growth. The position oversees and provides strategic leadership and support to the admissions processes. The charge for this position is to achieve enrollment goals, maintain quality service and efficiencies, and collaborate across campus to ensure student development, growth, high retention and graduation rates. The major responsibilities include:

1.Assist with providing direction, leadership, and professional development to the office of Admissions.

2.Produce routine, descriptive statistics comparing and contrasting enrollment trends over time, and developing predictive models for traditional and non-traditional populations across campus.

3.Partners with other departments/divisions to carry out the philosophy of a student-centered institution within an integrated enrollment services environment

4.Develops, implements and assesses a strategic enrollment management plan and goals in partnership with academic deans, division leaders, alumni federation, administration

5.Utilizes enrollment and other relevant data for decision-making and planning

6.Develops metrics and assessment methods to evaluate operations that drive continuous process improvement to optimize services to students and increase enrollment

7.Develops and monitors annual budget

8.Collaborates with the Marketing & Communications to develop image, brand, and appropriate recruiting campaigns and admissions/recruitment materials

9.Establishes and maintains positive working relationships with external community agencies, organizations, service area school districts to promote outreach and facilitate student enrollment

10.Assesses, develops and recommends policies to appropriate deans, committees, or other entities related to enrollment management functions

11.Carries out projects as assigned by the vice chancellor; and works to further enrollment management initiatives.

The candidate should have knowledge of and ability to administer the following:

1.Ability to develop strategic recruitment and enrollment plans and procedures

2.Prior experience in supervising professional staff

3.Knowledge of student database systems such as BANNER

4.Knowledge of CRM systems such as Technolutions (Slate), Banner Recruit, Sales Force and Hobsons Connect.

5.Knowledge of institutional organization, policies, procedures, and administrative practices generally used in higher education

6.Knowledge of federal regulations and new developments in Title programs

7.Ability to communicate effectively with students and staff members.

The Director has the authority to act on behalf of the Associate Vice-Chancellor in her absence. Position requires extensive travel, as well as the ability to work evenings and weekends as needed.


Required Qualifications:

The ideal candidate should have a Bachelor's Degree with progressive higher education responsibilities, leadership experience in enrollment/admissions, and sophisticated understanding of enrollment strategies, market research, social media, admissions, financial aid, and student information systems. A Master's Degree is preferred. Analytical ability as well as as excellent written, oral, and interpersonal communication skills with faculty, students, alumni, and administrators across the entire university community are critical traits. An in-depth understanding of both undergraduate and graduate admissions and enrollment is preferred. In addition, the candidate must:

1. A history of enthusiastically embracing the value and mission of a historically black land grant institution.

2.Demonstrate success in working with academic administration, faculty committees and governance groups, and student leadership organizations and a strong background in program and policy development and implementation.

3.Exhibit exceptional team building and leadership skills and the ability to build consensus and collaborative relationships campus-wide that support the achievement of new and returning student enrollment goals.

4. A collegiate, friendly, flexible and collaborative approach to student development, leadership and campus culture. Provide a strong commitment to the advancement of student and staff diversity, staff professional development and training.

5.Demonstrate an active knowledge of marketing services and research , prospect management, electronic marketing, promotion, events, and the evaluation/tracking of outcomes necessary for the division.

6. Knowledge of regulatory and professional and ethical guidelines in enrollment management and financial aid to ensure compliance with college, state, federal, and other outside agency rules and regulations.

7. A commitment to shared governance and sensitivity, fairness, compassion, empathy, objectivity, and transparency in decision-making.

8. Excellent communication, strategic planning, assessment skills and ability to build and manage budgets and use financial resources wisely.

9. A demonstrated passion for students focusing on their well-being, development and learning, and a personal track record of continuous learning to stay current on new ideas and technologies relevant to the position.

10. A desire to work in a complex environment that values both data-driven decision making and innovation. Demonstrated ability to understand, evaluate, analyze, interpret, and effectively communicate information on various topics from diverse sources, and to use data and information effectively in planning and decision making.

11. Working knowledge of PC and mainframe based information systems and customer relations management (CRM) programs.

To apply submit a cover letter, curriculum vitae/resume, names and emails of three (3) professional references and completed Southern University Application to:

Criminal background check and reference verification is required.
Southern University and A& M College is an equal opportunity employer.


Unclassified Application.doc    
Created at 10/3/2019 11:01 AM  by Mikhale Robins 
Last modified at 10/3/2019 4:49 PM  by Mikhale Robins